Ann-Kristin Schlüschen is Senior Manager Communications at hy and consults companies in the conception and implementation of communication strategies, as well as the development of strong brands and processes for their sustainable management. Previously she was Director Communications of the design and digital agency Edenspiekermann, where she was responsible for the strategic reorganisation of all agency communications. She studied journalism and communication sciences at the Free University of Berlin. Afterwards she worked for several years in account management and consulting at Nordsonne Identity, where she advised companies on digitization projects. She then moved to Startup Salonmeister (now Treatwell), where she built up marketing and B2B communication for the platform.