As a consultant in the pricing and sales team, Jaron supports our clients in the development of go-to-market and pricing strategies. Jaron worked in a variety of roles before joining hy, such as Team Lead Sales at a HR consultancy and Business Development at a tech start-up. There, he played a key role in developing the sales strategy for a V2G energy management system. His academic background includes a Bachelor of Arts in Business Psychology and a Master of Science in Business Administration. He also completed an MBA program at the SolBridge International School of Business in South Korea, where he specialized in strategy for tech and entrepreneurial finance.