Lukas is a Consultant in the Pricing and Sales team and supports our clients in the development of pricing strategies and go-to-market concepts. Before joining hy, he worked in brand consulting at SPORTFIVE, where he developed marketing strategies, optimized pricing models for sponsorship packages and maximized revenue potential for clients through data-based decision-making processes. He also worked for a market research company where he supported the planning, execution and analysis of market and customer studies. Lukas completed his Master of Science in Management at the Nova School of Business and Economics in Portugal.